According to data compiled in the Seventh Annual Restaurant Industry Technology Study, Driving Restaurant Profitability, productivity (47%) is the top priority for QSR restaurants IT projects, followed by cost savings (41%).
In an effort to improve website design and analytics, La Quinta taps WebTrends 7 On Demand (webtrends.com) for its La Quinta, Baymont Inns and Woodfield Suites branded websites.
Extended Stay Hotels implements the Aptech Execuvue business intelligence system and hospitality software to automate data gathering and operational performance management for its 681 properties.
Tom Peck, MGM Mirage's chief information officer and senior vice president, will present the opening keynote address, "Shaping the Guest Experience," to attendees at the Hotel Technology Forum on April 23 in Las Vegas.