Customer Experience/Service

The innovation hub was created to accelerate the industry’s transition to AI-driven operations

AI-enhanced data analytics, qualitative behavior feedback along with gamification, AR and mobile loyalty tools can increase engagement, according to the Paytronix 2025 Loyalty Report.

Tillster’s seventh annual customer sentiment survey reveals shifting consumer expectations around value, convenience and digital restaurant experiences.

New research from Realytics reveals that restaurant brands investing in CX outperform competitors by up to 2X in growth, traffic, and check size. Discover what separates CX leaders from laggards—and how to turn insights into action.

While generative AI dominates headlines, predictive AI delivers the strategy hotels need to anticipate guest behavior, personalize incentives and optimize engagement. 

Otonomus Hotel is rewriting the rules of hospitality, one AI-powered stay at a time.

New U.S. Restaurant Consumer Insights Report 2025 examines diner behavior, digital engagement, and loyalty trends in quick-and-full service restaurants

Watch this 5-minute video for some key takeaways from the MURTEC 2025 session, Personalizing the Guest Experience.