Online Coupon Platform Allows Restaurants to Create & Distribute Mobile Coupons

2/11/2010 has launched an online coupon creator that makes it easy for restaurants to create and distribute mobile and digital coupon offers. In less than 5 minutes merchants can create and publish coupons through a simple user interface. Once approved, the offers are available to consumers everywhere through downloadable iPhone and Android apps, the mobile web, and wired Internet; coupons are redeemed by showing the coupon on your phone. The product is free to both merchants and consumers. includes built-in analytics so merchants can track and change their coupons at any time. This means that coupon offers can show real time results and campaigns can be optimized immediately. In addition, coupons can be created for short time frames to fill slow demand time periods or as a special promotion.

MobileCoupons are now offered by well-known chains such as Arby's and Little Caesars as well as independent restaurants like Tommy Doyle's in Boston. According to the Yankee Group, Mobile coupons are projected to grow 10x next year and to continue triple digit growth in 2011 and 2012. As retailers rush to take advantage of this trend, is working with a number of large national chains to integrate directly into their POS systems. parent company experience in the barcode/scanner and mobile web industries makes them an ideal partner for solving retailer operational issues.

MobileCoupons have social networking built-in and can be shared on Twitter and Facebook with just a click of a button. All offers are also optimized for web search engines, increasing the online visibility of both brands and their coupons. In most cases merchant listings and coupons are already near the top of search results.

Mobile Coupons offer a number of advantages for consumers; they don't have to find, cut, save and remember to carry coupons; gives consumers anytime, anywhere access. According to a recent study by the Yankee Group, 87% of consumers are interested in receiving coupons through their phone. Unlike other mobile coupon services, all of the coupons on are created directly by merchants, so there is a 100% redemption success rate.

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