Sales & Marketing

Playa Hotels & Resorts Direct Booking Project Pays Off

While other resorts have had to slash rates because tour operators are unable to provide customers, Playa Hotels & Resorts is seeing its rates down only one percent due to high direct booking rates.

Virtual Reality’s New Role in Hospitality

From training staff to reassuring investors to being a new booking channel, virtual reality’s influence on hospitality will only grow.

Restaurant Marketing Vet Weighs in on Build vs. Buy Debate

Top Women in Restaurant Technology Innovator award winner Catherine Tabor interviews Jeff Hingher, formerly with O’Charley’s, about best digital practices, restaurant of the future and more.

How MGM Resorts Is Implementing Innovative F&B Tech

The entertainment giant offer guests virtual queues, mobile pay, digital menus and more.

Wingstop’s System-Wide Sales Increase 37%

Digital sales soar to 64% of system-wide sales.

Hotel GMs Share What They Are Doing to Welcome Guests Back Safely and Comfortably

There are many challenges and opportunities inherent in the reopening process.

Royal Caribbean Changes Name to Be More Inclusive

Royal Caribbean Cruises Ltd. will now be known as Royal Caribbean Group.

Beef ‘O’Brady’s Tests Native Delivery

Select franchises are testing in-house delivery and some are posting promising results.

Domino’s Promotes Art D’Elia to EVP,Chief Marketing Officer

Formerly the chief brand and innovation officer, D’Elia in his new role will run all global marketing initiatives for the brand.

Attribute-Based Shopping: Give Your Guests What They Really Want

Attribute-based selling would allow hotels to meet guest expectations and generate additional revenue, however, it faces on major hurdle: the fragmentation of back-end technology platforms.

Routier Partners with Knowcross

Routier's AI-driven MessageHub™ integration with KNOW Service streamlines two-way guest communication and task management abilities for labor-strained hotels, while providing guests with safer access to hotel services.

Focus Brands Joins Mobile Rewards Marketplace

Mobile rewards app users may now pay and earn rewards at new locations and online.

Strength Training for Restaurants

The restaurant industry can emerge from the pandemic stronger if it embraces the right tech. Flex the power of these 4 categories of tech to improve your restaurant's operations.

Brand Love: More Essential Now than Ever Before

Brand love is known to improve consumer loyalty and advocacy; what can hotels do to improve it, especially now?