REVPAR GURU Launches iPhone RevPAR Calculator App

REVPAR GURU launched its first iPhone app last week that provides hoteliers and revenue managers with the means to calculate their property's vital stats including: revenue per available room (RevPAR), average daily rate (ADR), occupancy percentage, and daily and annual revenue.
The app features a streamlined interface that displays key hotel metrics alongside the figures that comprise them; RevPAR appears next to ADR and occupancy, for instance. The breakdowns enable hoteliers to evaluate their hotel's performance at a glance, and to determine immediately which areas are functioning best.
The app underlines the importance of RevPAR, in evaluating revenue management and pricing activities. Because it is a calculation that you can actually take to the bank, RevPAR provides an accurate assessment of the efficacy of revenue management strategies. As such, maximizing RevPAR should remain the goal of revenue managers, and the guiding principle behind pricing methodologies. The REVPAR GURU RevPAR Calculator app allows revenue managers to maximize their output and abilities (even while out of the office), and offers a way to quantitatively prove that their strategies are working successfully to increase revenues.
REVPAR GURU's iPhone app is currently available free of charge through the Apple iTunes App Store.
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