Duane Overgaard was appointed divisional CEO of the newly formed Hospitality Business Unit, continuing to report directly to Ted Zhang, CEO of DerbySoft.
Avantio’s dynamic pricing tool uses historical trends, real-time market data, and competitive insights from platforms like Airbnb and Vrbo to recommend optimal rates.
When a hotel permits an OTA to undercut their own direct rate, the hotel ends up paying 47% more per click for its own brand name in paid search campaigns.