Annual Restaurant Study Points to Renewed IT Investment

Although the negative trend in business and information technology metrics has stopped for the first time in a number of years, the industry still looks to IT to cut costs and increase efficiency. In 2011, 58% of respondents reported productivity/efficiency to be the top driver for their company’s IT efforts; meanwhile 52% identified cost-saving measures as their top driver. This trend is reflected in respondents’ top point-of-sale (POS) system functions, with 79% of respondents identifying accounting/financials to be the most important function, followed by labor management at 72%. When it comes to their top POS system features, respondents voted credit card swipes (83%) and touchscreens (71%) as the top two features. While credit card swipes are essential to processing credit and debit cards, the ease-of-use of the latter can significantly improve productivity and reduce costs.
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