WorkLight Launches Secure Web 2.0 Tools for Travel & Hospitality

Web 2.0 for Business specialist, WorkLight, announces the release of WorkLight for Travel & Hospitality, a server-based software product that enables consumers to use popular Web 2.0 services to securely buy travel services like airline tickets, hotel rooms, rental cars, and vacation packages, leveraging recommendations from friends and professionals.
   
WorkLight for Travel & Hospitality enables travel companies to let consumers do the following from social networking sites, personalized home pages, desktop widgets, and iPhone apps:

• Search for deals, ticket availabilities and then purchase services using loyalty program status and preferences, without having to click-through to the company's website
• Manage personal loyalty accounts, monitor account balances and program activity, and respond to promotions securely using web-based or desktop gadgets
• Get secure account updates and highly-personalized alerts via RSS
• Network with travel professionals through a secure channel and then order services, within popular social networks, such as Facebook

Relying on the WorkLight Server, companies can extend their business reach beyond the portal to a host of Web 2.0 services, such as Google gadgets, Facebook, Windows Live, Vista, Apple Dashboard, Yahoo Widgets, the iPhone and more.