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A collection of news, articles and other featured content about Loyalty.

Using Data to Build Emotional Loyalty with Customers

Use data to understand how to keep customers engaged with your brand.

Lake of the Torches Launches Playport’s Gaming Platform

Playport's games integrate seamlessly with casino's existing POS systems and digital properties.

Tuscany will use Phi's Lush platform and promotional kiosk solution for its loyalty and patron management needs. 

Tool helps restaurants expand their loyalty program to first-time customers.

Big Yellow Cup Club Rewards is a point-based loyalty program that lets guests earn free barbecue.

And 37% report that the improvements needed are "significant," finds study from Yext.

For restaurants creating lasting relationships with guests could mean a major boost to the bottom line.

During HT-NEXT 2019, panelists from Best Western, Choice Hotels, RLH and Caesars Entertainment will discuss how they've made changes to their loyalty programs to better resonate with guests.

Loyalty program points that can be redeemed on free food and charitable donations.

Rewards program offers a faster way to free nights, new places to stay and more ways to earn and redeem.

While 63% of travel and hospitality email sends are targeted to individual customers, hoteliers must be more intentional about understanding their audience and delivering relevant content.

Updates to include more choice in rewards.

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