The Salad Station made the most of the downtime during the pandemic and has emerged stronger than ever.
“Our focus was on supporting our stores and helping them survive,” said Scott Henderson, founder and president of Salad Station. “We made a conscious effort to put a hold on franchises, and instead focused on operations, on COVID and evolving our technology.”
Two years ago, the Hammond, Louisiana-based build-your-own and pay-by-the-pound salad franchise was using an outdated legacy POS. “During COVID and in the midst of a sales decline and with operations hurting … we switched to a Cloud-based POS that is integrated with third-party delivery.”
COVID-19 expedited Salad Station’s technology transformation. “Ninety percent of our time was spent evolving the brand and making changes that would have normally taken two to four years. We did them all in a few months,” he said.
Before having an integrated system that leverages open APIs, online orders for its mobile app and third-party delivery were coming through tablets. “Our old system had no open API and reporting was a struggle,” Henderson said.