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Keynote Speakers Announced for HTF 2012

Hospitality Technology magazine has announced the keynote speaker to kick off its 8th Annual Hotel Technology Forum (HTF). Bill Garcia, managing partner of TableForce, will make the keynote address on Thursday, April 19, at the Cosmopolitan in Las Vegas.
Garcia is a partner in TableForce, along with Mike Inman and Mark Kenczyk. The company specializes in negotiation and consulting. Garcia's keynote address, “The Art of Negotiation: Expectation Impacts Outcome,” will discuss how to effectively increase personal ability to negotiate as well as how to more effectively negotiate for an organization. Attendees will learn effective planning tips and at-the-table techniques that will empower them to achieve more through negotiation without damaging relationships. This is a subject that Garcia is well-versed in as a negotiator and negotiation trainer, having worked in both sales and purchasing.
The second day keynote speech will be given by Bruce Hoffmeister, Global CIO, Marriot International. Hoffmeister will discuss “Management Excellence for IT Leaders.” This session will dig deep into many of the issues facing IT leaders and offer insight for creating departmental excellence, particularly as marketing and IT departments require increased inter-dependence.
Hospitality Technology's HTF brings together more than 125 high-level, hard to reach hotel executives for an exclusive leadership forum and relationship-building event. The event is focused on educating hotel technology executives on the issues that are most critical to businesses today. As the hospitality industry rebounds and responds to current social, economic, and technological trends, the Hotel Technology Forum is an outstanding opportunity for lodging executives to stay ahead of the curve. With an agenda tailored towards strategic insights and tactical analysis, the hands on nature of the Hotel Technology Forum offers a unique opportunity to gain valuable insights into the challenges and opportunities facing hotel executives today.
Hotel Technology Forum (HTF) will convene in Las Vegas April 18-20, 2012, at The Cosmopolitan Hotel for three days of focused educational sessions and a wealth of valuable networking opportunities designed to help lodging executives focus on issues that are most critical to their businesses.

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