Michal Christine Escobar

Senior Editor, Hotels

Author Profile

Michal Christine Escobar is Hospitality Technology’s Senior Editor, with a concentration on the hotel industry. She has a decade of experience as a B2B journalist. She is responsible for the hotel beat at the magazine and often writes about AI, VR, IoT and other emerging technologies affecting hospitality.

ARTICLES BY THIS AUTHOR

6/13/2023
3 Steps to Protect Your Hotel's Loyalty Program from ATO Attacks and Online Fraud
According to Lexis Nexis, automated bot attacks have skyrocketed in travel and hospitality with a 239% increase over the past year, concentrating on vulnerable loyalty programs.

Michal Christine Escobar
6/13/2023
This New Integration Signals the Next Phase of Hotel Labor Controls
A new type of data integration between labor management and business intelligence (BI) software provides more actionable insights and predictive power to a series of increasingly complex tradeoffs at the corporate level.

Michal Christine Escobar
6/13/2023
Four Ways Hotels Can Enhance Customer Experiences with Online Payments
Travelers are looking for payment options that are secure, flexible, varied and simple.

Michal Christine Escobar
6/13/2023
Gaylord Hotels’ Wayfinding App Keeps Guests on Track
App reduces guest frustration and doubles as a great marketing tool.

Michal Christine Escobar
6/12/2023
Does Your Hotel Value Its Online Reputation?
Fewer than half of all hotels worldwide have a reputation and review management software system as a part of their tech stack, which is problematic when considering the high value consumers place on online reviews.

Michal Christine Escobar
6/7/2023
Optimizing the Customer Digital Experience Means Mobile App Testing
Guests expect a seamless mobile app experience and get frustrated quickly when apps don't work as expected. Here are 10 best practices hotels can follow to keep guests happy.

Michal Christine Escobar
6/7/2023
Drive Positive Business Outcomes Through M&As
Three key strategies to properly build a successful, unified platform.

Michal Christine Escobar
6/6/2023
A New Tech Reality for Hotel Asset Managers: Diversify, Streamline, Automate
As technology improves and operational efficiencies are refined, workforce management tools will quickly be invaluable for maximizing revenue in the face of rising expenses.

Michal Christine Escobar
6/6/2023
Cybersecurity and Hospitality: A Unique Challenge
Hear from White Lodging, Loews Hotels, and the Retail & Hospitality ISAC on issues such as: ransomware, multifactor authentication, phishing, employee training, cyber security budgets, and more.

Michal Christine Escobar
6/5/2023
With Events Surging Back, Sales Teams Look to Boost Productivity
By embracing technology and leveraging its momentum, event professionals and hoteliers can streamline processes, enhance engagement, and drive revenue growth.

Michal Christine Escobar