Michal Christine Escobar

Senior Editor, Hotels

Author Profile

Michal Christine Escobar is Hospitality Technology’s Senior Editor, with a concentration on the hotel industry. She has a decade of experience as a B2B journalist. She is responsible for the hotel beat at the magazine and often writes about AI, VR, IoT and other emerging technologies affecting hospitality.

ARTICLES BY THIS AUTHOR

1/21/2024
HT Talks Tech: Santiago Garcia Solimei, Global Head of Social Media and Brands, Meliá Hotels
Learn how the pandemic turned this luxury hotel brand into a social media expert.

Michal Christine Escobar
1/21/2024
Debunking Two Crucial Myths that Impact Hotel Tech Adoption Worldwide
Take a closer look at two prevalent myths hindering technology adoption in hotels, with insights on the pivotal role of human ingenuity alongside cutting-edge tech stacks.

Michal Christine Escobar
1/17/2024
Four Essential Digital Ordering and Guest Experience Trends Shaping Luxury Hotels in 2024
Virtual concierges, automation, and personalization are just a few areas where tech adoption will soar in 2024.

Michal Christine Escobar
1/17/2024
SaaS: The Future of Hotel Guest Apps – A Deep Dive into 2024 Trends
Scalability, flexibility and cost-effectiveness are three key benefits for adopting a SaaS model for guest apps.

Michal Christine Escobar
1/15/2024
Resort Properties, Waterparks & Cybersecurity… Oh My!
Resort properties face very unique challenges when it comes to ensuring a great guest experience. Here are three common tech questions and their answers!

Michal Christine Escobar
1/15/2024
The Holy Grail of the Hospitality Industry: The Commercial Strategy Platform
Hotels embracing Commercial Strategy Platforms see increased collaboration, innovation, and profitability.

Michal Christine Escobar
1/15/2024
Leading the Path to a Sustainable Future
Leaders in hospitality can come together to reduce their carbon footprint and build a sustainable industry for the future.

Michal Christine Escobar
1/15/2024
Exploring Practical Applications of GenAI in Hospitality: An HTF Super Session
From SEO expertise to multilingual avatars, Robert Dawson demonstrated during HTF 2023 how GenAI will soon become a powerful tool in hoteliers’ hands. Dawson will speak at MURTEC 2024.

Michal Christine Escobar
1/10/2024
Is Your POS to Blame for This Top Customer Complaint?
Tipping culture in America is changing, and Americans have a lot to say about it.

Michal Christine Escobar
1/9/2024
How to Make the Right Tech Investments in 2024
There are three specific criteria hotel tech executives should use before making any investments this year to ensure both guests, upper management and the IT team are happy.

Michal Christine Escobar