Customers applaud Toast’s depth of functionality, ease of use, new business insight uncovered, and platform approach:
•“Toast’s cloud-based solution is just what we needed - it saves us money while providing the functionality and tech support we needed so we can focus on serving our customers.” - Beach Hut Deli (40+ locations on the West coast)
•“Being able to integrate our loyalty program, online ordering, and email marketing into Toast, now we don’t have three other third-party vendors that we’re dealing with. It’s all going through the Toast platform now.” - Finale Desserterie (Boston, MA)
•“Toast is the best investment we’ve ever made. Not only is it cost effective, but we’ve saved money on merchant fees and learned a ton about our business that we didn’t have access to before.” - Mattenga’s Pizzeria (Schertz, TX)
Toast was founded by three entrepreneurial MIT graduates who met at Endeca, a data management company acquired by Oracle for $1 billion in 2011.
The founders started with a mobile payments app for restaurants but quickly learned that for restaurants to adopt new technology and for consumers to have a good experience, they would need to start with the POS systems themselves. From there, they turned Toast into a full restaurant technology platform that can replace half a dozen tools, from the POS to online ordering to gift cards and more.