New Dashboard Equips Event Marketers with Real-Time Mobile Data

QuickMobile has launched a new Analytics Dashboard. Accessible through QuickMobile’s advanced content management system, the new dashboard is available to all customers and delivers hourly updates of key analytics captured from event attendees’ use of QuickMobile’s mobile meeting apps.

 

Presented in a single-page, graphical view, the dashboard displays information before, during and after the event. Among the data points available are number of attendees using the mobile app; number of users on each mobile platform; number of sessions; time attendees spend on the mobile app; and page views of specific features, sponsors and content.

 

At the core of the dashboard are the widgets, which feature help buttons, an expand button for displaying information to a large group and an export button for exporting the widget data to PDF or CSV. The dashboard will launch with 11 widgets that provide information on general application usage, trends by platform, popular content and more.