Customer Relationship Management (CRM)

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Customer Relationship Management (CRM)

A collection of news, articles and other featured content about Customer Relationship Management (CRM).

Hotel Granduca Austin wanted to find new guests and bring back repeats.

How This Luxury Hotel Uses CRM to Boost the Bottom Line

Hotel Granduca Austin wanted to find new guests and bring back repeats.

Sands Resorts leverages six strategies to centralize guest and marketing data into one customer platform to personalize communication, drive revenue, and build guest loyalty.

Offers improved usability and integrated guest feedback solutions available from one login, plus adds Facebook widgets for increased online bookings.

After launching its new digital experience a few months ago, the hotel brand has seen significant improvements in customer bounce and order rates, as well.

Collaboration provides hotels with integrated tools to enhance digital marketing results and seamlessly improve guest communications.

With a client list that often includes high profile celebrities and wealthy families, Corinthia Hotel London has found a way to provide even the most demanding guests with a five-star experience.

Ansira will help El Pollo Loco leverage ongoing data to improve customer insights, individual customer engagement and profits.

Guestware Guest Response Solution streamlines request fulfillment; helps anticipate guest preferences.

Restaurants can manage their multiple location deliveries and promote repeating orders effortlessly.

Partnership spans across reservations, business intelligence and guest management solutions.

Hotels and restaurants take aim at customer  experience with hyper-mobile, personalized strategies. Sponsored.

Brian Best, head of interactive engagement at P.F. Chang's, will share examples of strategies that have driven sales while using digital, mobile, social and CRM technologies.

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