Customer Relationship Management (CRM)

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Customer Relationship Management (CRM)

Three Hospitality Trends That Beg for Flawless Customer Experience

The key to continuously improving the guest experience is continuously gaining insights from target markets.

2017 Customer Engagement Technology Study: Targeting Experience

Hotels and restaurants take aim at customer  experience with hyper-mobile, personalized strategies. Sponsored.

NH Hotel Group, Wyndham Vacation Ownership, Travel Charme Hotels & Resorts, Best Hotels and more use TrustYou's guest feedback platform.

Guest response to personal and direct text messages from hotel personnel is overwhelmingly positive.

Tech is taking the restaurant and hospitality industries by storm — putting the pressure on these businesses to adopt technology or risk getting left behind. One of the largest concerns for the hospitality industry surrounding tech adoption is the fear of losing human interaction.

Operators that offer dynamic, accurate wait times, mobile solutions and targeted, personalized promotions will be rewarded with loyal customers.

More than 1000 guests use the mobile loyalty card every month per location.

SnapShot's Analytics aggregates pricing, benchmarking and PMS data, as well as TripAdvisor reviews, social media statistics, and Google Analytics in an easy-to-use dashboard.

Text messages alert guests when rooms are ready, confirm dinner reservations and help the hotel with guest recovery.

Acquisition will allow accesso to offer more personalization and real-time marketing to customers at theme parks, ski resorts, hotels and QSRs.

Integrating this technology also makes guests more willing to share their positive hotel experiences on social media reveals J.D. Power 2017 North America Hotel Guest Satisfaction Index Study.

A recent Cornell University study found that by boosting its overall review score by one point (based on the typical five-star rating system), a hotel can increase room rates up to 11 percent.

Best Western Hotels & Resorts, UniFocus find that a 10% increase in engagement could reasonably result in a 4% increase in intent to recommend.

Indra, together with SAP, is capable of enabling the world’s largest and most complex hotel enterprises to take control and run a live business with its TMS solutions.

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