Pasha Mehran's diverse industry experience will lead C3 through key joint ventures and strategic partnerships as it plans for explosive growth in 2022.
The off-premise restaurant kitchen is the first to open after Ralphs' parent company Kroger and Kitchen United announced its national partnership in August 2021.
The AI-driven platform establishes mutually beneficial partnerships between virtual brands and restaurants. Virtual brands purchase restaurant capacity via Chups in a market they’re interested in, and then use Chups to sell their menu in that market.