DimpleDough, Moneris Solutions to Offer Canadian Gift Card Issuers Customization and Control

DimpleDough, a technology provider in the card customization and card delivery applications and services yesterday announced a strategic partnership with Moneris Solutions, a provider of payment processing services in Canada, through its gift and loyalty division, Ernex. Moneris will resell DimpleDough's online card customization solutions and has also developed a new turnkey service using DimpleDough's technology, called CardTailor, enabling retailers to offer sales of standard and personalized gift cards to their customers through the web, simply and cost effectively.

Creative gift and loyalty card programs build and strengthen customer relationships, and create more personal brand connections. Personalized cards, to which customers may add their own text and images, create the ultimate target-marketed card product: a customized card that is timely, personally meaningful, and one that is kept, used and recharged more than a standard card.

CardTailor enables consumers to purchase standard or personalized gift cards through a simple, but secure, update to a merchant's website. It supports cards from any gift card provider and enables merchants to monitor their online gift card sales through the CardTailor Web Dashboard. Comprehensive reports provide insight to the statistics needed to assist in improving sales performance. CardTailor uses Moneris Solutions' established in-house fulfillment facilities to help ensure that customers will receive their gift cards securely and on-time. CardTailor is a trademark of Moneris Solutions Corporation.

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