Michal Christine Escobar

Senior Editor, Hotels

Author Profile

Michal Christine Escobar is Hospitality Technology’s Senior Editor, with a concentration on the hotel industry. She has a decade of experience as a B2B journalist. She is responsible for the hotel beat at the magazine and often writes about AI, VR, IoT and other emerging technologies affecting hospitality.

ARTICLES BY THIS AUTHOR

3/9/2025
Smart Tech, Smart Policies: Legal Must-Knows for AI in Hospitality
AI promises efficiency in hospitality, but without careful oversight, it can lead to legal challenges and labor disputes.

Michal Christine Escobar
3/9/2025
Digital Tipping Boosts Team Performance and Guest Experience
Digital tipping programs can boost morale, create friendly competition, inspire new thinking around service excellence, and even drive up the number of physical cash tips teams see each week.

Michal Christine Escobar
3/9/2025
High Demand, High Expectations: Delivering Flawless CX Whenever Your Customers Need It
Hospitality staffing shortages are an ongoing challenge, but with the right data and the partners you can ensure consistency in your customer experience.

Michal Christine Escobar
3/5/2025
What Hoteliers Need to Know About Third-Party Cyber Risks
While third-party relationships are necessary for great guest service, they also create new opportunities for cyberattacks.

Michal Christine Escobar
3/4/2025
From Burnout to Breakthrough: How Mobile Tech is Supporting Restaurant Staff
Mobile ordering and contactless payments aren’t just for guests—they’re also helping reduce stress and improve workflows for restaurant teams.

Michal Christine Escobar
3/4/2025
SH Hotels & Resorts Elevates Personalization and Direct Bookings by Mastering Guest Data
By tackling the problem of fragmented guest data and data silos, the brand was able to drive loyalty and increase revenue.

Michal Christine Escobar
3/2/2025
AI vs Human Touch: Can the Future of Luxury Travel Be Automated?
Lindsay Gregory, a luxury villa rental and concierge expert, shares her insight on the degree to which AI has a place in the luxury travel sector.

Michal Christine Escobar
3/2/2025
The Real Price of Rate Disparity: How OTA Undercutting is Inflating Your Advertising Costs
When a hotel permits an OTA to undercut their own direct rate, the hotel ends up paying 47% more per click for its own brand name in paid search campaigns.

Michal Christine Escobar
2/25/2025
Mint House’s Tangible Approach to Eco-Friendly Hospitality
With smart energy solutions, waste reduction initiatives, and strategic partnerships Mint House is proving that sustainability and guest experience can go hand in hand.

Michal Christine Escobar
2/25/2025
Top 2024 CX Fails in Travel and Hospitality: Lessons for Future Success
Not just isolated missteps—rather they are systemic issues that reverberate across the entire industry.

Michal Christine Escobar