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05/05/2021

Yogurtland's Digital Transformation

Yogurtland adds online ordering and updates its mobile app and loyalty program.
Anna Wolfe
Senior Editor - Restaurants
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graphical user interface, application
Thanks to its recent digital transformation, Yogurtland's guests can have a more frictionless online ordering experience through the integration with Olo.

Yogurtland has partnered with Olo to offer online ordering for Yogurtland guests. Plus, Yogurtland has updated its mobile app and Rewards Program.

Thanks to its recent digital transformation, Yogurtland's guests can have a more frictionless online ordering experience through the integration with Olo, where they can now order their favorite customized frozen yogurt orders for delivery, in-store pickup, or catering directly through yogurt-land.com/order or the Yogurtland app. The digital optimizations allow Yogurtland guests to order easily and safely from the comfort of home without compromising the Yogurtland experience of creating a unique treat. 

Yogurtland's revamped Real Rewards program, which introduces new Rewards member advantages such as earning two points for every dollar spent, a $5 reward for every 100 points earned, a free birthday treat, three new Rewards tiers, and 50 bonus points just for signing up. 

New mobile app features include in-app ordering, quick access to your account and transaction history, adding Yogurtland gift cards to your account as a payment option, creating and viewing favorite orders, and tracking your progress towards the next reward. 

"We're proud of taking a digital-forward strategy that makes Yogurtland more accessible and relevant for our guests," says Yogurtland's Senior Marketing Manager, Brittany Knollmiller. "Launching a new Real Rewards program and mobile app during our 15-year anniversary allows us to celebrate and connect with our guests in an entirely new way."