Swiftrank Travel Network Gets New Look to Boost Traveler Engagement & Bookings

Swiftrank has announced the launch of a new look and feel on its network of 12,000 global travel sites. Sites like www.HongKongHotel.com, www.HotelSanFrancisco.com, www.BoutiqueHotelsSingapore.com, and www.BostonHotels.com, among others, feature a new look designed to increase user engagement and bookings on Swiftrank's network of travel sites.

Along with a new user-friendly look, Swiftrank announced a new positioning program to enable hotels, hotel owners, and brands to secure premium positioning on Swiftrank sites on a cost-per-click model. While the featured slots last, Swiftrank will make the CPC program available through first quarter 2011, enabling hotels to drive direct traffic from Swiftrank sites to their hotel sites and booking engines at compelling cost-per-click rates.