Social Networking

The 2014 Global Traveler Study offers hotel and restaurant executives detailed insight into the mind of the modern traveler. Through global consumer surveys across a wide range of demographics, Hospitality Technology magazine and Cognizant Business Consulting have uncovered traveler preferences for the use of mobile devices, social media, and loyalty programs in their interactions with hotels and restaurants. Sponsored.

Incorporating digital marketing activities into an everyday work routine can help maximize growth. Chief consultant for Piedmont Avenue Consulting, David Mitroff, offers tips to strengthen loyalty and increase new business with social and e-media strategies.

Finding ways to understand what guests want and deliver that in a way that is meaningful to them is one of the keys to having a successful loyalty strategy. Jay S. Rein, Practice Leader, Travel & Hospitality, for Cognizant Business Consulting, offers a roadmap for hospitality operators to follow in order to create compelling rewards programs to drive loyalty and appeal to next-gen customers. Sponsored.

Interconnect module enables hospitality and Quick Serve Restaurant companies to take input from Watson pertaining to customer demand influences and automatically alert the right people to take specific action based on established best practices.

Mobile Photo Share by RoamingAround heightens customer engagement, boosts revenues and improves CRM via mobile incentives, redemption offers and more.

Lodging Interactive launches Facebook review service for hotels.

Hospitality Technology magazine's 2014 Customer Engagement Technology Study reveals that use of CETs is on the rise despite complexity to measure and manage initiatives.

Technology is helping Homestyle Dining revitalize its classic steakhouse buffet concepts. With the introduction of a fresh new take on fast-casual for the steakhouse genre, Bo's Steak & Grill, plus bringing its legacy brands, Ponderosa and Bonanza, into the 21st century with wireless and digital technologies, Homestyle Dining seeks to strategically position its three brands to offer something for every guest's dining preference.