Social Networking

4 ways the hotel industry must embrace the new digital paradigm.

From coordinating with third-party reservation services, to having quick-access to user profiles and aligning a guest’s social media channels with the devices in their room, hotel IT need clear network visibility between a bevy of stakeholders to deliver the experiences travelers value most.

Yum! Brands' Learning Zone leverages Saba to deliver interactive content, virtual collaboration, social workspaces, as well as gamification and badging.

Cambria Brand seeks to woo and win business segment through specific social media platforms and hyper-targeted and appropriate perks. Hint: Caffeine and transportation are key! 

Lightricks survey finds 72 percent of solopreneurs and SMBs don't feel their current online marketing strategy is effective, expands with three apps to specifically serve small businesses and brands.

Restaurants can now accept mobile delivery orders via Facebook Messenger, iMessage, and Instagram.

Integrated platform drives customer engagement and loyalty for franchise and independent restaurant brands.

Wi-Fi marketing platform was the secret ingredient to improving customer satisfaction