Choice can now offer an ‘Instant Group Room Block’ that enables its customers to immediately reserve a large block of rooms for their guests without having to engage the participating hotel directly, and with no need for guests to call the hotel.
Getaroom, which is part of Priceline, is a B2B-focused distributor of hotel rooms primarily serving leisure travelers within or traveling to North America.
Funding will support company’s continued growth in providing a unique touch-and-feel experience to drive brand awareness and product purchases at luxury short-term rentals and resorts.
