Through an agreement with Epsilon, La Quinta will be able to leverage their email marketing platform to create and deploy permission-based targeted emails based on customer data that is collected through various customer touchpoints.
In addition to core Facebook and Twitter management, Genares also offers a host of a la carte services, including writing and managing blogs, creating video channels, and more.
NEC Display Solutions of America has partnered with Project Leadership Associates to develop VUKUNET, a universal advertising platform powered by NEC that connects digital out-of-home networks with ad revenue.
After starting with Facebook and then linking in BigHoller Restaurant Online Ordering, Golden Knights Pizza was able to generate more than 2,000 fans and 1,500 friends in their first sixty days.
Kimpton looks to position its properties as an ideal fit for small-to-medium-sized meetings through its marketing alliance on the Cvent Supplier Network.
MobileCoupons.com has launched an online coupon creator that enables restaurants to create and distribute mobile and digital coupon offers through a simple user interface.
A mixed marketing campaign that aligns electronic initiatives with front-line employees may be the right combination needed to better engage customers. Auntie Anne's chief marketing officer explains why.
