Sands Resorts leverages six strategies to centralize guest and marketing data into one customer platform to personalize communication, drive revenue, and build guest loyalty.
Seventy percent of hotel guests report a positive experience with personalization, therefore hotels should collect and leverage data to provide a more personalized experience before, during and after stays.
Hotels and restaurants have plenty of opportunities to drive more traffic to their locations using the right tools to boost their online presence, aggregate customer data, and take action.