RateTiger Integrates Content Management, Distribution into One Tool

RateTiger has launched its latest hotel product RTSuite Content, a solution to centrally manage, upload and distribute marketing content across multiple booking channels. 

 

RTSuite Content will act as a live content data bank that allows hoteliers to manage and update hotel descriptions, room type details, services, contact details and locality information. Once updated, connected travel websites will be automatically updated, thus removing cumbersome multi-channel manual updates. 

 

With consumers spending hours on research, content is one key influencer for booking decisions. Quality detail and up-to-date information allow shoppers to better judge whether a property meets set criteria. This makes it essential that the brand is accurately and prominently described and represented.

 

In time, RTSuite Content will merge into a central depository for managing all aspects of hotel content, hosting an index of all sales collateral media. RTSuite Content was launched at ITB Berlin 2011; it is web-based and available as an add-on module with RTSuite.