P.F. Chang’s Expands To Go Concept

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P.F. Chang’s Expands To Go Concept

By Anna Wolfe - 10/27/2020

As consumers across the country seek dining options to fit their changing habits, P.F. Chang’s is launching its new P.F. Chang’s To Go concept in New York.

The first location, in the Theatre District, marks the first of three P.F. Chang’s To Go openings in New York. It follows three other openings in Chicago, which launched earlier in 2020.

Designed for Off Prem

These new restaurant additions will allow more guests to experience the P.F. Chang’s Asian favorites they know and love in a convenient format that provides a solution for online ordering, takeout, catering and delivery in areas that don’t have a P.F. Chang’s restaurant nearby. Additionally, it accommodates their dining needs, in their preferred setting. DeliverSafe, eco-friendly sealed bags will be offered for third-party delivery orders, ensuring guests receive their meal just as it was prepared in the restaurant.

At 1,700 square feet, the NYC location is a smaller footprint than the company’s full-scale restaurants, ideal for high-density metro areas. The décor incorporates P.F. Chang’s bold murals and warrior horse. The curated menu features P.F. Chang’s most well-known made from scratch dishes, including guest favorites like Chang’s Lettuce Wraps, Mongolian Beef, Dynamite Shrimp and Chang’s Spicy Chicken.

“P.F. Chang’s established its 2020 business strategy with a focus on off-premise dining, and then we experienced a year that brought an incredible shift in dining habits and industry practices,” said Damola Adamolekun, CEO of P.F. Chang’s. “Asian has always been a go-to take out cuisine and off premise dining is a model where P.F. Chang’s shows its strength, which has allowed us to continue to meet consumer demand for elevated Asian cuisine in an easily-accessible way. P.F. Chang’s To Go provides a platform for us to strengthen and grow that offering―with a continued emphasis on operational and culinary excellence. It also fosters our continued growth, with over 200 new jobs being created in the New York market alone.”

Three more P.F. Chang’s To Go openings are planned for the New York area in the Seaport District, Midtown East and Murry Hill. The concept is also planning for an additional 12 To Go locations, which include expansion in Long Island, Florida, Colorado, and Texas markets.