Through the partnership Papa Johns has created an innovation team, named PJX, that will leverage Google Cloud's AI, data analytics and machine learning (ML) capabilities to provide a more frictionless and consistent experience for customers both inside its restaurants and throughout its digital channels.
This strategic adoption of location-based automation has positioned Taco John’s as an industry leader in digital ordering, demonstrating the power of technology-driven convenience in the fast-food space.
The collaboration will pair Uber’s ride-hailing and delivery services with OpenTable’s restaurant network across the United States, Canada, United Kingdom, Mexico, Australia and Ireland.
First-party delivery platform launches marketing automation module that automatically targets diners who have previously ordered from a restaurant through personalized emails, special promotions, and customized order suggestions.
