Toby Malbec is the Principal at TWM Insight LLC and in that capacity works closely with many emerging restaurant brands as well innovative technology vendors to help them leverage their technology investments to bring measurable results to the company’s business operations. As an objective industry expert, Malbec does not sell any product but rather works closely with the client to assess needs and match requirements with commercially available solutions for the best fit for the client and their operations.
Malbec is an “operational technologist” who brings more than twenty-five years of technical and operational expertise to his clients. He began his career in the hotel industry coming up through the ranks of operations before getting into the technology domain as hotels were first beginning to embrace the value of technology as a mainstream affordable operational tool. He was responsible for the design and development of some of the first PC-based Property Management Systems for small to mid-sized hotels as well as working on the design and functionality of early touchscreen-based POS systems. In 2004, Malbec assumed the role of Vice President of Business Development for Springer-Miller Systems, one of the premier hotel software companies in the world with applications designed for the resort and high-end luxury properties. In 2008, he joined the IPC (Independent Purchasing Co-Operative), the organization created by Subway restaurant franchisees, and was responsible for designing, building, and managing the team to build the in-house restaurant technology platform. This project and its associated applications created the POS platform currently in use for nearly all restaurants worldwide.
A sister event to MURTEC (Multi-Unit Restaurant Technology Conference), the MURTEC Executive Summit will be an intimate gathering of senior-level executives, unique from other technology events in the industry. The format and content is designed to draw in technology thought leaders and influencers in a program that prioritizes group discussions, two-way dialogue, and collaboration amongst both peers and sponsors.
The audience of senior-level technology decision makers and influencers from the nation’s leading and emerging restaurant brands will consist of C-suite, VP and director-level titles and is invitation only. Technology leaders will be joined by line-of-business executives who influence IT decisions – marketing, analytics, finance, customer experience and more.
The unique agenda includes collaboration exercises, with the intent to spark both peer-to-peer and peer-to-sponsor discussion. Sessions are designed to generate new ideas and conversations between attendees and technology experts. The strategic and relevant content focuses on driving innovation in today’s restaurant environment.
The MURTEC Executive Summit offers a low pressure environment for building relationships with potential partners. The 2018 MURTEC Executive Summit will take place October 17-19, 2018 in Nashville, Tenn.