HITEC Rides into Austin, Texas in 2011

Hospitality Financial and Technology Professionals (HFTP) announced that the 2011 Hospitality Industry Technology Exposition and Conference (HITEC) will be June 20-23 at the Austin Convention Center in Austin, Texas. HITEC, produced by HFTP, is the world's largest hospitality technology exposition and conference. It offers a unique combination of top-notch hospitality technology education, led by industry peers and experts and an unparalleled trade show showcasing the latest hospitality technology products and services.

"Austin is the headquarters of HFTP and it is our honor to share this vibrant city with the hospitality technology industry," says Frank Wolfe, CAE, CEO of HFTP. "We heard a lot of great feedback about Austin when it hosted HITEC 2008 and I believe attendees will enjoy how close hotels, restaurants and entertainment options are to the convention center."

The upcoming HITEC 2010 is scheduled for June 21-24 at the Orange County Convention Center in Orlando, Fla. The conference offers attendees a one-stop shop for essential education, access to experts and hospitality technology vendors, networking with top leaders in the industry and the resources to find cost-effective ways to improve company bottom lines.