Delivery Network Teams Up with Snoop Dogg

Rapper Snoop Dogg and Canadian food delivery network  SkipTheDishes have released a Snoop Dogg x Skip remix to get down to, encouraging Canadians to order their favorites and "Get delivery like a G." 

Commenting on the new track, SkipTheDishes ambassador Snoop Dogg said, "People said it could never be done - a Skip track that you can get down to. That's why they brought me in, to put some spice on it."

SkipTheDishes is building excitement around the entertainment mogul's "Did Somebody Say" jingle - a catchy new track that celebrates all things food - by delivering joy to Canadians through a consumer activation in Toronto.

"Skip has always brought entertainment and great food to Canadians," says Cheryl Radisa, SkipTheDishes Vice President, Marketing. "This year, we have a little help from the master of entertainment himself, Snoop Dogg, who is helping us turn up the volume on our new campaign with a track that captures the joy that Skip brings to any occasion."

Seven things you may not know about Snoop Dogg & Canada's love of food:

• According to new research by SkipTheDishes, almost half of all Canadians are aware that Snoop Dogg loves to cook!
• In 2018, Snoop released From Crook to Cook: Platinum Recipes from Tha Boss Dogg's Kitchen, serving up 50 recipes from the Dogg's very own collection.
• Just like Snoop and Martha, 54 percent of Canadians love an unlikely pairing. Fried chicken and waffles are at the top of Canada's unlikely food combo list (31 per cent) followed by cranberry sauce on your burger (23 per cent), with hot dogs in a croissant (20 per cent) and sweet and salty bacon (20 per cent) tied up.
• When asked about their upcoming orders, Canadians said they'll be ordering (percent reflects total orders):
  • Pizza (27%)
  • Wings (19%)
  • Burgers and fries (5%)
  • Tacos (3%)
• Over 190M wings were ordered on the Skip network last year!
• The most ordered items among Canadians on the Skip network include pizza and Asian dishes
• 1.4M hot dogs were ordered on the Skip network in 2021

To celebrate the new track, Skip is launching a limited-time pop-up in Toronto.