California Pizza Kitchen Expands Brand Reach with App Launch

California Pizza Kitchen, Inc., a leading casual dining chain featuring an imaginative line of hearth-baked pizzas, recently announced the launch of its new free iPhone App that allows customers to conveniently place orders with the use of an iPhone, iPod touch, or iPad.

"At CPK we aim to provide exceptional customer service and convenience for our guests and are excited to extend our brand's reach with the launch of our iPhone App," says Larry Flax and Rick Rosenfield, co-CEOs of California Pizza Kitchen. "Guests can now use their iPhones to find our closest location and place their order in a simple, fast, and efficient way. As innovative leaders in the specialty pizzas industry, the CPK App has added another level of creativity to our business."

The new iPhone application provides users with the ability to:

• Point, click and pick up orders; CPK will even deliver to your car upon arrival
• Locate nearby restaurants
• Search by different menu categories
• View previous order history

The CPK App is available from the App Store on iPhone, iPod Touch, iPad and iTunes. CPK also offers online take-out ordering in most locations through its mobile-friendly website.