Boardwalk Fresh Burgers and Fries Launches Mobile Rewards Program
Boardwalk Fresh Burgers and Fries has chosen Cardagin Networks, Inc. to power the company’s mobile customer loyalty and rewards program. With this agreement, Cardagin will produce the first-to-market customized enterprise version of its highly successful MRM platform for Boardwalk.
A West Coast developer of the franchise, Boardwalk Ventures, LLC., will lead the program roll out exclusively in Southern California and Texas stores this year to complement the brand’s coast-to-coast expansion beginning at the end of July in Hermosa Beach.
By powering customer loyalty rewards programs, Cardagin collects, analyzes and segments local retail data, providing businesses with the information they need to attract and retain repeat customers. Using this technology, Boardwalk can now create and publish real-time mobile offers and advertisements, and track customer visits, purchases and award redemptions by employing a customized self-service platform, analytics dashboard and reporting tools designed by Cardagin.