Michal Christine Escobar
ARTICLES BY THIS AUTHOR
- 9/22/2024
Boost Holiday Bookings with Smart Marketing Strategies
Leverage data-driven advertising, cross-channel campaigns, and seasonal messaging to stand out during the busiest travel season of the year. - 9/17/2024
Fintech’s Impact on Hospitality: Elevating Guest Satisfaction with Smarter Payment Solutions
Mobile payments, network tokens, and AI-driven security are revolutionizing how hotels process payments, creating seamless, secure, and personalized guest interactions. - 9/17/2024
From Amenity to Vulnerability: Tackling Wi-Fi Risks in Hospitality
Providing free Wi-Fi is no longer enough. As cyber threats increase, hotels must also prioritize network security to protect guests and avoid costly breaches. Explore the latest protections for guest Wi-Fi. - 9/16/2024
Where Your Hotel’s Finance Team Should be at this Point in Budget Season
While your finance team is most likely in the middle of budgeting season, now is the time to ask a few questions. - 9/10/2024
Loyalty in Action: How Oliver Hospitality Is Engaging Guests and Boosting Signups
With more than 9,200 signups in its first three months, Invited by Oliver is gaining momentum. Marketing Director Rocky Khamken discusses how personalized service, tech integrations, and team collaboration are driving its growth. - 9/10/2024
The Power of Google PMTG: How AI-Driven Ads Drive Hotel Bookings
With travelers visiting an average of 141 web pages before booking, Google PMTG helps hoteliers cut through the noise, boosting website traffic and direct bookings with AI-powered ad campaigns. - 9/10/2024
Start-Up Spotlight: How Listo Transforms Guest and Staff Communication
Listo’s innovative platform helps hospitality brands enhance the VIP guest experience by enabling direct communication between guests and service staff as well as internal teams to one another, while also providing essential data to management on staff performance. - 9/8/2024
Start-Up Spotlight: How Pryze Is Revolutionizing Hourly Work
Natalia Micheletti and Tim Hylton turned their frustration with distracted workers into Pryze, a groundbreaking app that incentivizes productivity through fun, rewards, and positive reinforcement. - 9/8/2024
Breaking Free from Siloed Systems: The Path to Seamless Hotel Experiences
Hotels are often trapped in fragmented tech stacks, limiting their ability to deliver cohesive guest journeys. A shift to interconnected systems is crucial for elevating guest satisfaction and driving revenue. - 9/5/2024
Streamline Payments, Boost Loyalty: Three Tech Tips for Hotels to Capture Corporate Clients
With business travel on the rise, hotels that offer direct billing, flexible payment options, and automated back-office processes can enhance guest experiences and drive long-term growth.
