Michal Christine Escobar

Senior Editor (Hotels)
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Michal Christine Escobar is Hospitality Technology’s Senior Editor, with a concentration on the hotel industry.  She has more than five years of experience as a B2B journalist. She is responsible for the hotel beat at the magazine and often writes about AI, VR, IoT and other emerging technologies affecting hospitality.



Canary Technologies Raises $30M In Series B Funding

The new funding will be used to support rapid global growth and fuel product development.

Cloudbeds Amplify, The New Digital Marketing Solution, Launches Worldwide to Help Lodging Businesses Win More Bookings

Cloudbeds releases globally available and fully-managed digital marketing solution with key metasearch partners including Google Hotel Ads, Tripadvisor and Trivago, to help lodging businesses boost their online presence and maximize revenue.

Hilton Global Foundation Donation Grows Industry Trafficking Survivor Fund by 50%

The NRFT Survivor Fund will equip community-based organizations with the resources they need to engage and support trafficking survivors.

HT Talks Tech: Dayna Kully, Co-Founder and Partner, 5thGenWireless

In this exclusive interview, Kully discusses the importance of being both a mentor and mentee.

Dos and Don’ts for Attribute-Based Selling

Learn how airlines, restaurants and other industries have implemented ABS selling strategies and what the hotel industry should imitate and avoid.

Cybersecurity Awareness Month: How Hotel Associates Can Stop Digital Crime

A cyber-attack on a hotel’s PMS can have serious consequences, ranging from the loss of guest data to the complete shutdown of hotel operations. 

Optii Solutions Launches New Learning Center Experience

New learning center aims to enhance the user-experience to support faster onboarding and team-member ramp up.

How Modern PMS Technology Improves Staff Retention and the Hotel Operations Experience

Workers are finding modern PMS technology to be more efficient and easier to use because it seamlessly connects nearly every area of hotel operations.

Sentral Selects Stayntouch PMS and Kiosk to Power Flexible Extended Stay Communities Across the United States

The property management company chooses Stayntouch to deliver streamlined remote multi-property management and a seamless welcome experience for guests.

Cendyn to power TIME Hotels’ CRM & guest loyalty programs

Cendyn’s eInsight CRM and eLoyalty Premium solutions to drive guest loyalty and provide personalized one-to-one communications for UAE-headquartered hospitality company.