TE2, The Experience Engine to Be Development Partner in Carnival's New Interactive Guest Experience Platform
The Experience Engine (TE2), which offers experience-driven personalized advertisement and content delivery for connected consumers, bridging the physical and digital brand experience across mobile, wearables and other digital technologies, announced its role as a development partner in Carnival Corporation’s new Ocean Medallion interactive guest experience platform.
Designed to elevate guest service and personalization for millions of vacationers, Carnival Corporation’s platform revolves around a next generation wearable called the Ocean Medallion, a digital experience portal called the Ocean Compass, and an Internet of Things network that combine to help guests get the most out of their vacations.
The Ocean Medallion works in conjunction with Ocean Compass, a digital experience portal that serves as a vacation concierge before, during, and after travel. The Ocean Compass is used by guests to build personalized vacation experiences, browse and select from event-based itineraries, navigate onboard and in port, and share vacation photos and videos captured during their cruise. TE2 participated in key portions of the platform with an emphasis on core identification, data orchestration, legacy systems integration and industrialization services.
The new guest experience platform will debut on Regal Princess from the company’s Princess Cruises brand in late 2017, followed by Royal Princess and Caribbean Princess in 2018, as part of new Medallion Class Ocean Vacations planned to be initially rolled out over multiple years on the entire Princess Cruises fleet.
“The network supporting the Ocean Medallion had to be scalable and flexible enough to deliver an unprecedented level of guest personalization and be delivered in an accelerated timeframe,” said Michael Jungen, senior vice president of guest experience design and technology for Carnival Corporation. “Partnering with an organization as innovative and accomplished as TE2 has allowed us to reduce time to market and develop a comprehensive solution that elevates both the guest and crew experience.”
Designed to elevate guest service and personalization for millions of vacationers, Carnival Corporation’s platform revolves around a next generation wearable called the Ocean Medallion, a digital experience portal called the Ocean Compass, and an Internet of Things network that combine to help guests get the most out of their vacations.
The Ocean Medallion works in conjunction with Ocean Compass, a digital experience portal that serves as a vacation concierge before, during, and after travel. The Ocean Compass is used by guests to build personalized vacation experiences, browse and select from event-based itineraries, navigate onboard and in port, and share vacation photos and videos captured during their cruise. TE2 participated in key portions of the platform with an emphasis on core identification, data orchestration, legacy systems integration and industrialization services.
The new guest experience platform will debut on Regal Princess from the company’s Princess Cruises brand in late 2017, followed by Royal Princess and Caribbean Princess in 2018, as part of new Medallion Class Ocean Vacations planned to be initially rolled out over multiple years on the entire Princess Cruises fleet.
“The network supporting the Ocean Medallion had to be scalable and flexible enough to deliver an unprecedented level of guest personalization and be delivered in an accelerated timeframe,” said Michael Jungen, senior vice president of guest experience design and technology for Carnival Corporation. “Partnering with an organization as innovative and accomplished as TE2 has allowed us to reduce time to market and develop a comprehensive solution that elevates both the guest and crew experience.”