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Social Networking

A collection of news, articles and other featured content about Social Networking.

How Meliá Hotels International Became One of the Top 10 Most Influential IBEX 35 Companies on Social Media

In less than a year, Meliá Grew Its Social Media Following by 15% and increased mobile sales by 491% with help from Hootsuite.

Lonely Planet Pioneers "Bookable Content" with AI-Tech Travel Start-Up TRILL Travel

Acquisition of TRILL Travel allows Lonely Planet to leverage AI tech to convert influencers' digital content into bookable experiences.

How hotels and restaurant can take their social media strategy from passive to aggressive and effective.

A successful guest engagement strategy begins with the property’s business objectives, then leverages technology to create a personalized guest journey.

SevenRooms report shows Americans lean more heavily on personal recommendations, including those made on social media.

Restaurants can provide detailed menu information that shows up in search results, including voice.

HT analyzes data representative of 18,845 locations and compares restaurant innovators to laggards while highlighting how segments are addressing technology strategies and issues differently.  Sponsored.

M Social Sunnyvale is a hospitality and residential project designed with 5G wireless technology from the start.

Links Taproom uses DigitalPour to manage its inventory and social media outreach

Smartphone enables visitors to “travel like a local” with free on-the-go connectivity and complimentary international calling.

Pixlee: From travel research to customer service, hoteliers cannot deny the impact social media is having on tourism marketing.

Brand’s far-reaching customer care efforts result in all-time record Net Promoter Score. offers a forward look at the trends and technologies that will shape the future of hotel bookings.

Members can get relevant, personal recommendations and inspiration from friends, travel experts.

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