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A collection of news, articles and other featured content about Social Networking.

Driving Loyalty with Listening: How Best Western’s Tech Investments are Redefining Customer Engagement

In one year, Best Western has been able to increase its social media responses by 15% and decrease its response time to the guest by 400%.

6 Hospitality Tech Predictions for 2018

2018 will see a rise in C-suite positions revolving around guest feedback, virtual reality and online marketing that leverages actual guest experiences.

More than 80% of people use social networks, content sharing sites for leisure, travel inspiration.

The social media AI platform will help hotels identify social media trends and consumer engagement rates across their own social media posts as well as their competitors'.

This article from Swayy discusses the power of influencer marketing in the hospitality industry. Within hospitality, online travel agencies (OTAs) have pioneered the digital transformation of travel purchase decisions.

How AccorHotels encourages and delivers consistency across 4,000 Facebook pages.

Independent enterprises must take their online reputation just as seriously as large hotel corporations.

Guests can use choose their preferred level of Wi-Fi service by logging-in through Facebook and the hotel gains valuable insights on their guests.

Silver Diner meets customers where they are and grows customer relationships through social media.

Social score shows food, service most important to consumers

Harri's hospitality clients will be able to attract new talent using Facebook's network of 2B active users.

Social media giant allows users to place food pick-up or delivery orders, via a variety of ordering services, directly from a restaurant's Facebook page or Facebook's Explore Menu.

Context Cards will display information from other services such as TripAdvisor, Foursquare, Michelin and goop.

Best Western launches a boxing-themed video and social media campaign.

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