Taco Bell Canada Creates ‘Slide-Thru’

The slide-thru take-out window coincided with the launch of the Cheetos Crunchwrap Slider in Canada.

On Saturday, March 2, Taco Bell Canada reinvented the drive-thru experience in honour of Cheetos Crunchwrap Slider with the world's first Slide-Thru. For one day only, Taco Bell fans at Horseshoe Resort near Barrie, Ontario, got the chance to place their orders at the top of a tubing hill, slide down and grab their Cheetos Crunchwrap Slider from a custom-built take-out window at the bottom.

"Unique, exciting and off-the-wall events are an essential part of the recipe that makes Taco Bell what it is," says Veronica Castillo, Head of Marketing at Taco Bell Canada. "This fan-favorite deserves a celebration that's as audacious as the Crunchwrap itself, something wild and unexpected and has never been tried before."

This one-time event was complimentary, along with samples of the Cheetos Crunchwrap Slider.

Cheetos Crunchwrap Slider were launched at Taco Bell locations across Canada on February 25. Available for a limited time, it comes in three options: Beefy Cheddar, Spicy Chicken, and Supreme.

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