While restaurants have a much more balanced approach to business objectives in 2011, such as increasing same store sales and guest counts, increasing the average dollar value of guest checks ranks low on their priority list.
An experience is the sum of its parts. For consumers, the interaction with a brand often starts before they even set foot in a store or make a payment. It begins when a potential guest is considering what to eat, where to travel and book a hotel room, or even what time to get there.
More than highly-qualified 40 nominees were considered, and the results are in. Hospitality Technology announces the winners of its fourth annual Hotel Visionary Awards, recognizing lodging companies for outstanding achievement in technology innovation.