MyCheck Teams with Lokion to Bring 'Pick Your Room' and 'Find My Way' Mapping Functionality to Hotels, Guests
MyCheck, a provider of mobile payment platform solutions for hotels, announced that it partnered with digital mapping and customer-engagement strategy specialist Lokion to enable travelers to select the hotel rooms they prefer during the online or mobile booking process. Properties equipped with MyHotel from MyCheck can now add Aegir Maps from Lokion to enable pick-your-own-room functionality, as well as wayfinding throughout the hotel. Room selection via digital mapping is accessible through multiple devices and platforms when using MyHotel with Aegir Maps.
MyHotel facilitates a digital check-in/-out stay experience. The system enables guests to check in, choose rooms via Aegir Maps, request upgrades, receive room status alerts, view their folio, pay using mobile wallet, and check out using their laptops, tablets or smartphones. Hoteliers manage this by adding a mobile widget to their existing website, mobile web and/or app. Lokion is the technology partner behind the Hilton Worldwide Digital Check-In with Room Selection program, hospitality’s first and most successful room mapping deployment.
Travelers who enjoy selecting their own airline seats while booking flights will likely choose hotels that allow them to hand-pick their rooms vs. those that don’t. Rather than missing out on a room facing the ocean or overlooking the pool because the guest had to wait in line to check at the front desk, guests can select the exact room they want long before their travel journey begins.
In addition to facilitating room selection, MyHotel with Aegir Maps is equipped with wayfinding functionality.
According to Hospitality Technology's 2017 Customer Engagement Technology Study:
- 61% of guests said they want to select their room from a property map, but only 6% of hotels currently offer this service; 56% of guests said they want to view property maps in general, but only 30% provide them
- 62% of hotels plan to add digital signage/wayfinding in 2018 as part of their guest-engagement technology adoption plan
- 57% of guests search for hotels with location-based integration; only 37% of hotels provide it
- 46% of guests say they prefer to stay at a hotel that takes mobile payments; Only 16% offer it today