Joan Hansen Leads Marketing at Shari’s

Joan Hansen has joined Oregon-based Shari’s Management Corp. as its corporate director of marketing where she oversees the promotional and marketing efforts for Shari’s, Coco’s Restaurants and Bakeries, and Carrows Restaurants.  

Hansen is a restaurant professional with more than 25 years of operations and marketing experience. Her restaurant background includes long-term stints at Mimi’s Café, BJ’s Restaurant & Brewhouse and, most recently, Marie Callender’s Restaurant & Bakery. She is known for taking on large-scale initiatives including curbside take-out, online menu versioning, national sponsorships, comprehensive local restaurant marketing programs, and check-boosting menu redesign projects from concept to launch.

Hansen has won awards at BJ’s Restaurant & Brewhouse, including Team Member of the Year, and the Innovation Award at Dale Carnegie. Joan holds a bachelor’s degree from California State University, Fullerton, and has completed seminars in internet marketing at University of California, Irvine, and menu development at the Culinary Institute of America.