Interface Security Systems has entered into a strategic partnership with Ignite Prism, a developer of cloud-based business intelligence solutions. As part of this partnership, Interface will have exclusive rights to Ignite Prism’s video analytics technology in North America.
With the Ignite Prism video analytics solution, restaurants and other consumer-facing businesses can use the data gathered by their existing surveillance cameras to derive actionable business intelligence and enhance customer experience. Through intuitive dashboards and robust analytics, the solution enables businesses to monitor policy compliance, refine store design, and improve marketing, merchandising, and operations.
The video analytics solution gives retailers actionable insights into their operations to align resources with customer behavior. The platform analyzes queues, dwell time, and occupancy data for each area and location. Retailers can make informed decisions about product placement, store layout, and analyze the performance and effectiveness of marketing campaigns and promotions.
In a related announcement, Interface is pleased to announce the appointment of Will Kelso as Vice President of Business Intelligence Sales.