Hotels.com Drives App Installs and Mobile Bookings with SDK
Button has been selected by Hotels.com as the preferred platform for mobile partnerships as Button’s Marketplace drives transactions originating from third parties. The online travel agent (OTA) or hotel-booking provider pursues app installs and in-app transactions, at scale, to power their partnerships and proven affiliate marketing channel.
Button will connect the Hotels.com app to millions of new users globally, and re-engage existing customers across their marketplace of publisher experiences.
Button will help Hotels.com enhance their current partnerships that would previously link to mobile web but will also bring to the table Button’s growing marketplace of partners.
Button’s platform seamlessly connects consumers with the products and services they want to purchase, wherever intent manifests itself. Thus, the vast array of hotel properties on Hotels.com are extended to a new network of mobile apps and sites, opening up countless new app install acquisition and customer engagement channels.
Button will connect the Hotels.com app to millions of new users globally, and re-engage existing customers across their marketplace of publisher experiences.
Button will help Hotels.com enhance their current partnerships that would previously link to mobile web but will also bring to the table Button’s growing marketplace of partners.
Button’s platform seamlessly connects consumers with the products and services they want to purchase, wherever intent manifests itself. Thus, the vast array of hotel properties on Hotels.com are extended to a new network of mobile apps and sites, opening up countless new app install acquisition and customer engagement channels.