Loyalty is an integral part of any hotel brand’s success. What better way to learn if you’re “doing it right” than to hear from two hospitality brands that have some unique loyalty stories to tell? During this session, Toby Malbec, Managing Director, ConStrata Consulting will talk with Evan Crawford, Corporate Director, Field Marketing, Benchmark Pyramid Luxury & Lifestyle and Chad Mackay, CEO, Fire & Vine Hospitality. Each panelist will share some lessons they’ve learned over the years when it comes loyalty, including the cross-market opportunity between hotel brands and their on-property restaurants, the power of destination partnerships, the role of employees in a loyalty program, and how artificial intelligence can help brands improve customer loyalty.
Make your plans now to attend the Hotel Technology Forum from Nov. 15-17th in Palm Beach Gardens, Fla. Register here and check out our agenda to see some of our other amazing speakers from companies such as: IHG Hotels & Resorts, Mandarin Oriental Hotel Group, Sonesta International Hotels, Margaritaville Enterprises, Appellation, Frontdesk, and more!