Clover, Grubhub Integration Streamlines Online Orders

Fiserv Inc. and Grubhub revealed a direct integration of the Clover and Grubhub platforms to help thousands of independent restaurants more efficiently manage and fulfill online orders.

The Clover platform includes Clover Online Ordering, which gives restaurant owners a consolidated view of their entire online ordering operation — from menu updates to order management. Restaurants that utilize Clover and are already partnered with Grubhub will be able to integrate operations directly into their Clover platform, eliminating the need for a separate tablet for Grubhub orders and significantly streamlining digital orders through menu synchronization, order submissions, and more. Restaurants that utilize Clover and are not currently partnered with Grubhub will be able to easily and seamlessly sign up for pickup and delivery on Grubhub through the Clover platform for a commission-free trial, effectively expanding their reach to Grubhub's more than 33 million diners across the country.
 

37% of restaurants say integration with a third-party delivery system is driving their next POS upgrade -- HT's 2021 POS Software Trends report. 

According to the Mercator Advisory Group’s U.S. 2021 Buyers Payments Insights survey, the percentage of consumers who have ordered restaurant delivery services through a mobile phone or computer jumped from 8 percent in 2019 to 21 percent in 2021.

“The popularity of food delivery apps was already growing before 2020,” said Rob Misasi, president of Mercator Advisory Group. “The pandemic acted as a catalyst that accelerated the adoption rate as stay-at-home households looked for a quick, easy and safe way to have restaurant meals delivered. Now, many consumers continue to want this convenience, and the integration of services such as Clover and Grubhub can increase the competitiveness of restaurants among customers looking for this type of dining option.”

Existing and new Grubhub merchants can sign up for the integration from the Clover platform, and will benefit from: streamlined order management, real-time synchronization, third-party delivery menu,  delivery Options and consolidated reporting.