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First Data's TransArmor solution replaces card data with a token number to preserve the value of card data for merchant business operations while removing all value for fraudsters.

A COLLOQUY-DMA survey results show the average social media spend for marketers whose primary objective is to obtain customer loyalty was $88,000 last year, compared to $53,000 for brand awareness and $30,000 for customer acquisition.

The HyperSafe Secure EFTSec Server 2.0 point-to-point payment data encryption system encrypts cardholder data during transaction processing, starting at the payment terminal and ending at a trusted point where the data is decrypted.

Designed to work with a brand's existing loyalty program or provide a platform upon which a brand can create a new one, Social Rewards monitors and tracks tweets, location based check-ins and fan activity.

Users can create or edit asset information, manage shipments and returns, and retire inoperative hardware to the virtual Junkyard.

Facebook Places lets mobile device owners with Facebook accounts share their exact location and find the whereabouts of their friends, writes Jon Swartz of USA Today.

Although the new versions will not introduce any new major requirements, they will include a number of key updates and clarifications.

mPunch enables customers to scan a coded image at the register in lieu of receiving a punch, stamp, or swipe with a traditional loyalty card.