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12/06/2021

Acrelec Acquires Drive-In Solution OrderMatic

The companies will be working to integrate software and services and elevate audio automation systems to optimize the customer experience.
Anna Wolfe
Senior Editor - Restaurants
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Acrelec, a global restaurant technology company offering end-to-end software and hardware solutions, finalized the acquisition of Oklahoma City, Okla.-based OrderMatic technology.

Founded in 1955, OrderMatic designs and manufactures drive-in technology solutions for quick-service restaurants. Widely known brands such as Dunkin’, Subway, Sonic, Taco Bell, Pizza Hut, A&W, and Whataburger have all used OrderMatic solutions to enhance the customer experience.

As part of the acquisition, OrderMatic CEO Paul Crawford and key team members will continue to work alongside Acrelec’s team to enhance OrderMatic. Terms of the acquisition were not disclosed.

Major Deals of the Year

2021 has been a banner year for high profile IPOs and acquisitions in the restaurant and restaurant tech space. Jack in the Box's struck a deal to buy Del Taco. Breakfast favorite First Watch filed to go public.  In September, SpotOn raised $300 million that will be used to acquire the digital and mobile commerce platform Appetize. HungerRush plans to acquire MenufyPlate IQ raised$160M. On the M&A front, Punchh was acquired by ParTechnology and Restaurant365 Bought Compeat, and Toast filed for an $100M IPO. Online ordering company Olo held its IPO in March.

Acrelec counts over 80,000 installations around the world in 70 countries and nearly 1,000 employees, including two manufacturing plants and a 150-person software division. They work with McDonald’s, Dunkin’, Burger King, KFC, and Taco Bell.

In 2016, Acrelec acquired Pittsburgh-based HyperActive Technologies, a tech innovator in order confirmation boards and drive-thru service timers. That technology, along with OrderMatic, is part of the growing ecosystem of solutions Acrelec Americas offers restaurants.

The companies will be working quickly on plans to integrate software and services and elevate audio automation systems to optimize the customer experience.