The partnership opens up a network of local delivery options for Olo’s 500+ multi-unit restaurant brands, creating a faster, seamless and more affordable solution for Olo clients using “Serve,” Olo’s white-label UX for web or app ordering, to manage online orders. These restaurants can now tap into the VROMO system, which automates delivery dispatch and uses route optimization to assign the orders to the nearest available driver for each delivery.
“The pandemic showed us the importance of shopping locally and created unprecedented demand for at-home dining,” said VROMO Chief Commercial Officer Alan Hickey. “Through the Olo/VROMO partnership, restaurants have the option to use both national delivery service fleets and local providers to complete deliveries. Operators feel good about localizing their delivery spend while also increasing delivery capacity, shortening delivery times and strengthening the customer experience.”
By giving local delivery service providers access to Olo Dispatch, the company says it is strengthening the small business ecosystem and therefore helping to support the communities where its restaurant partners are located.
Other key benefits of the VROMO/Olo partnership include managing more deliveries with fewer drivers, less driver downtime or waiting, real-time communication with customers, delivery performance data and greater customer retention.