UpStay, a provider of advanced ancillary upselling technology solutions for the hotel industry, unveiled an expansion of its platform’s innovative capabilities with the introduction of Special Product Offer functionality. Leveraging UpStay’s AI-based and fully automated design proven to increase guestroom upgrade conversions by 20 percent, the solution’s latest feature enhancement will ensure that hoteliers can unlock the full revenue-earning potential of their property amenities, services and guest experience offerings.
With UpStay’s Special Product Offer abilities, hoteliers can now effortlessly deploy highly effective end-to-end upselling strategies and processes for virtually any service offering of choice without increasing operational complexity or workloads for hotel teams. UpStay’s ability to integrate with a property’s PMS ensures that the system can automatically communicate any promotional offers with guests prior to arrival and during a crucial time period when itineraries are still being planned. With its use of advanced machine-learning technology and real-time access to micro segment data, the Special Product Offer service can seamlessly pair promotional messaging to the specific interests of individual guests in order to maximize the probability of a sales conversion, while meeting guest experience expectations. Hotel offerings that can be promoted by UpStay’s new feature include, but are not limited to:
- Spa services
- Continental breakfast
- Tour excursions
- Live performances
- Meeting room reservations
- Amenity rentals
- Fitness classes
- Dinner reservations
“Hotel businesses need to take full advantage of any revenue growth opportunities at their disposal. However, achieving success will require meeting modern guest demands for personalized service, while preventing overstretched staff from having to shoulder additional responsibilities,” said Tzafrir Blonder, CEO at UpStay. “With the rollout of our Special Product Offer functionality, UpStay is pleased to provide hoteliers with a vital asset that not only consistently maximizes overall hotel profitability, but also serves as a significant differentiating factor in addressing unique guest expectations with no additional effort needed on the part of staff.”
UpStay’s robust Special Product Offer capabilities are designed to be flexible and able to adapt according to each property’s unique set of services and promotions. Supported by the industry’s leading developers of upselling technology, the feature can be effortlessly updated swiftly as hotel business priorities or offerings change.
For more information on UpStay and its Ancillary Revenue suite, please visit www.upstay.tech.